April 2016 Luncheon
Five Content Myths
Greg Satell: Writer, speaker, and content consultant
Greg Satell has led an unconventional career, spanning five countries and a diverse group of businesses. After spending 15 years living and working in Eastern Europe, building some of the premier publishing brands in the region, he returned to the United States in 2011 and served as SVP – Strategy & Innovation at Moxie Interactive, a division of Publicis Groupe, one of the world’s leading marketing services organizations. Previously he was Co-CEO of KP Media, an integrated media publishing company, where he managed brands such as Bigmir, Ukraine’s leading digital platform, and Korrespondent, a news organization that played a pivotal role in the Orange Revolution, as well as a variety of female and lifestyle brands. He now regularly contributes to Forbes and Harvard Business Review.