How Leagues & Teams Partner with Sports Betting Operators

Thursday, January 21, 2021 at 12:00 PM (Past Event)

Whether you were born a rambling (#AllmanBrothers) or gambling (#BobSeger) (wo)man, a lot has changed in the gaming landscape over the last few decades. Online sports betting came on the scene in 1996 soon after the early online casinos made their debut; it was a slow ascent. But now, with the advent of FanDuel and other online sports gambling apps, it’s easy for anyone to place their bets! But what does it take to make a winning Sportsbook and a winning sports betting partnership?
Find out at our next luncheon, Thursday, January 21 at 12pm! (A free, BYOL virtual event!)
Join AAF Memphis, other marketers and sports fans as Clifton (Clif) Ma, VP of Strategic Partnerships at FanDuel, tells all at this sports betting, marketing and partnerships discussion. Clif oversees sports team and league partnerships related to fantasy sports and sports betting, including partnerships with the NBA, WNBA, NHL, MLB, PGA TOUR, and the Memphis Grizzlies. Prior to joining FanDuel in 2015, Clif was the Head of Fantasy Sports at Yahoo and a Board Member of the Fantasy Sports Trade Association. He holds a B.S. from the University of California, Berkeley and an MBA from the UCLA Anderson School of Management.

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We will also celebrate the winner of the 2021 Silver Medal Award at January’s virtual luncheon: Anderson Humphreys. We appreciate your 40+ year career in creative contributions to the advertising industry. Learn more about Anderson here.

The Silver Medal is the highest individual award given by the American Advertising Federation. Each year, an exceptional industry leader is honored for a career of outstanding accomplishment and advertising contribution. The Memphis chapter has recognized remarkable lifetime achievements annually since 1960.

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What Does It Take to Win an Addy?

Tuesday, November 17, 2020 at 12:00 PM (Past Event)

Have you ever found yourself saying: “Those judges are idiots. We should’ve won an ADDY."?

Here’s your chance to learn from an experienced awards competition judge about what he looks for when choosing winners, the mistakes entrants make that hurt their chances, and the secrets that can make your entry stand out during the judging process. Ask him anything you want. Make recommendations. Yell at him. Well … maybe don’t yell at him.

If you’ve ever wondered what goes through a judge’s head during the judging process, this is your chance to find out. Who knows? Maybe this will help you win an ADDY.

During this virtual luncheon we will also be sharing some important updates about the American Advertising Awards as well as revealing the theme for this year's event. Hope to see you there!


Meet Our Speaker, Kevin Fullerton
Principal/Creative Direction // Springboard Creative

Kevin Fullerton is an award-winning designer and creative director based in Kansas City. He judges creative shows across the nation, including local and district American Advertising Awards. Kevin also helps run awards competitions at the local, district and national level. He even helped rewrite the rules and revamp the categories for the American Advertising Awards. So, yeah, you’ve probably cussed about him at some point.

He is heavily involved in the American Advertising Federation and most recently served as the Central Region chairman and was a member of the National Board of Directors. Before that, Kevin was District 9 governor, AAF-Kansas City president and served on the National American Advertising Awards Committee. Last year Kevin was recognized as AAF-Kansas City’s Advertising Professional of the Year and the AAF Pat Martin Excellence in District Leadership Award honoree. He also does a bunch of things not related to AAF, they just aren’t as interesting.

Twitter: @kevinfullerton
Facebook: /springboardcreative

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The Future of Creative Leadership

Thursday, September 24, 2020 at 12:00 PM (Past Event)

Have you ever wondered... where are all the African American and Latinx artists, designers, copywriters, proof-readers, etc. in our industry? Do they not have an interest in creative careers? Or is something else at play?

Antionette Carroll, Founder, President and CEO of Creative Reaction Lab (a nonprofit educating and deploying youth to challenge racial and health inequities impacting Black and Latinx populations), and our speaker for September’s AAF Memphis luncheon, believes that high-level constructs like systems of oppression, inequality and inequity are to blame.

Join us Thursday, September 24, 12pm CT for a presentation that will focus on our responsibility as distributors of information, ideas and innovation to use our influence to lead others toward a path that BUILDS equity. During this session, Antionette Carroll will offer a framework to help us redesign these inequitable systems that divide and separate, rather than unite. She will help creative professionals and leaders prioritize equal outcomes over equal access with a goal of changing the mindset of our industry while challenging the creative sector to look past tangible (and biased) design.

The end game: Placing value on a future-forward approach of leadership; one that rethinks the roles of identity, power and equity.

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Meet Our Speaker, Antionette D. Carroll:

Antionette Carroll is the Founder, President and CEO of Creative Reaction Lab, a nonprofit educating and deploying youth to challenge racial and health inequities impacting Black and Latinx populations. Within this role, Antionette has pioneered an award-winning form of creative problem solving called Equity-Centered Community Design (named a Fast Company World Changing Idea Finalist). Through this capacity, Antionette has received several recognitions and awards including being named an ADL and Aspen Institute Civil Society Fellow, Roddenberry Fellow, Echoing Green Global Fellow, TED Fellow, ADCOLOR Innovator, SXSW Community Service Honoree, Camelback Ventures Fellow, 4.0 Schools Tiny Fellow, St. Louis Visionary Award Honoree for Community Impact, and Essence Magazine Woke 100.

Within her almost 10 years of volunteer leadership, Antionette was named the Founding Chair of the Diversity andInclusion Task Force of AIGA: The Professional Association of Design. She’s a former AIGA National Board Director and Chair Emerita of the Task Force. During her tenure, she founded and launched several initiatives, including the Design Census Program with Google, Racial Justice by Design Initiative, Diversity and Inclusion Residency, and national Design for Inclusivity Summit with Microsoft. Additionally, she’s the co-founder of the Design + Diversity Conference and Fellowship and an active member of Adobe's Design Circle. Antionette also is an international speaker and facilitator, previously speaking at Google, TED, Capital One, Harvard, Stanford University, Microsoft, NASA, TEDxHerndon an TEDxGatewayArch, AIGA National Conference, The Ohio State University, and more.

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Getting the Most from LinkedIn

Thursday, August 20, 2020 at 12:00 PM (Past Event)

Register for the Webinar:

As businesses and brands evolve, it’s important to consider professional development in that evolution. That is why AAF Memphis is bringing you a virtual luncheon to help you get the most out of LinkedIn.

Using LinkedIn can be instrumental in keeping a pulse on your industry while maintaining current and fostering new connections, or even building a career. It's also a great tool to engage your network and raise your personal brand profile for future opportunities. 

Our guest speaker, Larry Brantley, will focus on the features and capabilities in assisting people to build quality connections for business and personal development. As well as approaches to target clients and talent. 

This presentation is broadly designed to be of value to all professionals, from recent graduates entering the job market to the seasoned CEO. Join us to learn how you can make your LinkedIn account work for YOU!

Meet Our Speaker, Larry Brantley:

Larry Brantley is the president of Chaloner, a national executive search firm specializing in communications, public relations, and marketing recruitment.

Larry has more than 30 years of experience in the communications, marketing, and advertising fields. One of his first key jobs was as a packaging designer at Frito-Lay where he developed his networking and people skills.

He eventually started the first creative staffing firm in the DFW area. Since then he has been involved in recruiting and placement of industry professionals both nationally and internationally.

Larry has worked with such firms as JCPenney, HP, EDS, Texas Instruments, Lord & Taylor, Sears, TracyLocke, Ryan Partnership, ConocoPhillips, Frito-Lay and Alcone Marketing. He has placed brand, creative, account service, interactive/web, public relations, marketing, media, traffic, production and other executive-level talents.

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Make Room at the Table

Thursday, July 30, 2020 at 12:00 PM (Past Event)

Thursday, July 30 · Noon · BYOL(unch)

Diversity is one of the greatest gifts in our society. It brings about unique perspectives, experiences, challenges; fosters iron-sharpening dialogue; and catalyzes change. But how is it that some perspectives are denied, forgotten or unknowingly excluded when it comes to certain industries and C-suites? Join AAF Memphis for this life-changing virtual panel where we will celebrate diversity, uncover the benefits of an inclusive workplace and explore how we can make our work environments more inclusive, and thereby more successful for us all.

Nicole A. Thomas, Diversity & Inclusion practitioner will moderate a panel of experts: Whitney Hardy, Belo Cipriani and Pam Johnson. Thursday, July 30, 12pm CST. This is one FREE virtual event you, your colleagues AND your leadership do NOT want to miss! 


Meet Our Panelists

Dr. Belo Miguel Cipriani:

Dr. Belo Miguel Cipriani  is a digital inclusion consultant whose books and articles have been recognize nationally and internationally for their contributions to the technology, diversity and disability advocacy fields. He is the CEO and founder of Oleb Media – a digital access firm – and the publishing house Oleb Books. In 2020, Minnesota Governor Tim Walz appointed him to the state’s Council on Disability. Learn more at

Whitney Hardy:

Whitney Hardy founded 3RDSPACE in 2014 to strengthen the relationship between the arts, communities, and economic development/government agencies. In 2020, 3RDSPACE will launch the inaugural Memphis Art + Design Week, an event to amplify the role of Memphis’s underestimated art and culture scene to a national audience.

Whitney is an award-winning entrepreneur, cultural architect, and business strategist. As an executive she applies +10 years of start-up, business development, public accounting, and information technology experience to solve problems, find opportunities, and help businesses and cities grow. 

She serves as the Director of Entrepreneurial Programs for Epicenter where she manages a portfolio of Memphis-based businesses in the sectors of community business, food-agriculture, maker products, music, film, and creative innovation.

Hardy was born and raised in Memphis, Tennessee. She is national speaker and and has written for publications such as Vice and Americans for the Arts.

Pam Johnson:

Pam Crittendon Johnson is a 19-year employee of FedEx and is currently an Advisor in the Global Citizenship group.  Her specific responsibilities include managing strategic programs and philanthropic relationships with national and international non-profit organizations.  She is the lead for the Global Entrepreneurship giving pillar, working with organizations focused on developing and growing minority- and women-owned businesses around the world. 

She also works with major institutions and non-profits focused on Diversity and Inclusion, such as National Cares Mentoring, The Trevor Foundation, and the Executive Leadership Council.  

A 2005 winner of the FedEx Five Star Award (the company’s highest honor) previous roles include Manager of the FedEx video production team, and Senior Communications Specialist on the Community Relations and Issues and Crisis Management teams. 

She is familiar face many throughout the Memphis, TN area because of her many years in radio and television broadcasting – 18 of those years as an award-winning anchor/reporter at the CBS affiliate, WREG-TV.  Other professional experience includes radio journalist, advertising, public relations, voice-over talent, freelance writing and video production.  

Pam has been involved in numerous civic and community organizations over the years including the Memphis Urban League, United Way, Girls Inc., Memphis Association of Black Journalists, March of Dimes, and Leadership Memphis.  She has been involved in numerous community service activities as a proud member of Alpha Kappa Alpha Sorority, Inc. 

Moderated by Nicole A. Thomas

Nicole A. Thomas is a Marketing & Communications Strategist and Founder of the Nicallyss Creative Group. She has led diversity and inclusion efforts, community investments, and employee engagement, as well as corporate philanthropy and volunteerism for Fortune 500 companies. She earned her certification in Diversity and Inclusion from Cornell University. Her focus is fostering inclusive environments,  collaboration and innovation.

Special thanks to Pretty Useful Co for the creative for this luncheon!

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Dreams on Tap

Thursday, June 25, 2020 at 12:00 PM (Past Event)

Fire up that laptop and join AAF Memphis from home for a lunchtime Zoom chat with illustrator and designer Rachel Briggs and Wiseacre Brewing Co. cofounder Kellan Bartosch. 

You may recognize Rachel's work every time you grab a cold Tiny Bomb, but that's just a pint of the keg that is her incredible portfolio - we're talking album art, badass murals, set designs, show posters, and so much more. In this virtual Q&A we'll tap into the story behind Rachel's iconic Wiseacre Brewing can illustrations, the creation of Wiseacre's dreamy new downtown space, and how creativity and business can make a potent and profitable brew. 

We will also be inducting our 2020 - 2021 board during this luncheon as well. 
Buckle up creatives, this is one lunch break you don't want to miss!

Zoom Link:

About Rachel: 
Rachel is a self-made illustrator, designer, photographer and motion artist. She is from Tennessee and works with the music industry, Wiseacre Brewing and SXSW among many others.

Check out Rachel's work at

Special thanks to Pretty Useful Co for the creative for this luncheon and the Memphis Flyer for sponsoring the event!

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